Our Story

Small Repetitions began with a simple observation: the most profound transformations don't come from dramatic overnight changes, but from small actions repeated consistently over time.

In 2021, our founder Emma discovered this truth firsthand. Overwhelmed by ambitious goals and dramatic life changes that never stuck, she decided to try something different. Instead of overhauling her entire life, she committed to just one thing: drinking a glass of water every morning.

That single repeated action—so small it seemed almost pointless—became the foundation for everything that followed. A two-minute meditation. A short walk. Three sentences in a journal. Each tiny habit, practiced daily, created space for the next.

Within a year, Emma's entire life had transformed—not through force or willpower, but through the gentle, persistent power of repetition. She shared her approach with friends, colleagues, and eventually, thousands of people seeking a more sustainable path to change.

Today, Small Repetitions has helped over 10,000 people build lives of stability, ease, and authentic rhythm through our programs, resources, and community.

Our Team

Meet the lifestyle writers and analysts behind Small Repetitions

👩

Emma Richardson

Founder & Lead Writer

Emma specializes in micro-habit formation and daily ritual design. Her research focuses on the psychology of consistency and sustainable behavior change.

Specialty: Morning Routines & Habit Stacking
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David Chen

Mindfulness Analyst

With a background in contemplative psychology, David explores how mindfulness integrates into everyday actions and repeated gestures.

Specialty: Meditation & Mindful Movement
👩‍🦰

Sarah Walsh

Lifestyle Writer

Sarah documents the lived experience of small repetitions, crafting stories and case studies that illuminate the path of transformation.

Specialty: Storytelling & Case Studies
🧑

Marcus Thompson

Behavioral Analyst

Marcus brings data and research to habit formation, analyzing patterns in successful repetition and sustainable change.

Specialty: Data Analysis & Habit Metrics
👩‍🦱

Leila Patel

Rhythm & Flow Specialist

Leila studies daily rhythms, circadian patterns, and the natural cycles that support sustainable human behavior.

Specialty: Daily Rhythms & Energy Patterns
👨

Oliver Brooks

Community Guide

Oliver facilitates our community programs and group practices, creating spaces for collective repetition and shared growth.

Specialty: Community Building & Group Practices

Our Values

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Start Small

We believe in the power of tiny beginnings. Every great transformation starts with an action so small it feels effortless.

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Trust Repetition

Consistency over intensity. We value showing up daily, even imperfectly, over sporadic bursts of motivation.

🌊

Honor Rhythm

Life moves in natural cycles. We respect these rhythms rather than fighting against them.

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Embrace Ease

Transformation doesn't require struggle. We seek the path of least resistance, where change flows naturally.